FRAHM – Supporting Men’s Mental Health
FRAHM, the menswear jacket brand – are on a mission to start an honest and open conversation about men’s mental health, to increase awareness and to remove the negative stigma attached.
The topic of men’s mental health has been raised a lot in recent years.
From Prince Harry, through the Royal Family’s ‘Headstart’ initiative, to Professor Green – the UK rapper through his various interviews and BBC documentaries – these campaigns have helped to bring attention to the problem — which can only be a good thing, when you consider that men are 3x more likely to commit suicide than women.
So how does FRAHM fit into this?
Well. FRAHM’s Founder, Nick Hussey studied ergonomics at university, where he became fascinated by the way garments help or hinder movement. This fascination lead to him founding the cycling commuter brand Vulpine in 2012. Sadly, when the company folded in 2017, he suffered a nervous breakdown.
Having learnt some tough lessons about business, and his mental health, Nick founded FRAHM in 2018 to return to what he loves — making beautiful, functional clothes. As a result of his experiences, he decided to also support men’s mental health whilst doing it.
“We have two missions at FRAHM. We want to make the world’s best jackets and we want to speak honestly about men’s mental health. For every jacket sold £10 is donated to the charity Mind.”Nick Hussey, Founder of FRAHM
So far, FRAHM have donated over £10K to Mind.
FRAHM have 10 jackets in their outerwear collection. Each one combines classic style with hidden performance. From their Lightweight Tartan Workshirt to their Waterproof City Coat, each piece has the same attention to detail and craftsmanship.
Their jackets are available in nine sizes including ‘tall’ for men up to 6’9 high.
They confidently offer a lifetime guarantee because they are perfectionists, when it comes to quality, and they only use the finest materials: British Millerian, washable waxed cotton, Ventile, merino wool, custom Italian hardened stainless steel poppers, British corozo nut buttons, Italian horn and twin needle stitching throughout.
FRAHM only produces 100 of each style per year with customers often buying FRAHM jackets three months in advance, through online pre-order.
The brand has fantastic customer reviews, and FRAHM jacket owners give their jackets an average of 99.5% in their reviews – https://frahmjacket.com/pages/all-reviews