Fashion and beauty

Argan Liquid Gold: The World’s Only 24 Carat Gold Skincare

Argan Liquid Gold is a revolutionary product that blends the natural hydrating benefits of argan oil with an addition of 24 Carat Gold.

Argan Liquid Gold is a revolutionary product that blends the natural, hydrating benefits of argan oil with an addition of 24 Carat Gold.

The unique anti-ageing benefits of argan oil have been known for centuries by beauty insiders, but the addition of 24 Carat Gold has been a real game-changer, and Argan Liquid Gold’s quest for a flawless skincare product has delivered incredible results.

Their organic argan oil is cold-pressed and then decanted into dark glass bottles, a local secret which enables the liquid to retain its’ healing properties. 

Each step of the process is overseen by skincare experts who have formulated a unique anti-ageing product with stunning results, protecting the skin against cellular ageing, whilst nourishing and moisturising, too.

Frustrated by the low quality and the seemingly-common high price tag of the existing argan oil products available in British stores, qualified beautician and Founder of Argan Liquid Gold, May Hamid set out to come up with something better.

Knowing that only the finest ingredients would create a flawless skin regime, British-Moroccan May sourced the highest quality argan oil directly from suppliers in Morocco to ensure all of this wonder ingredient’s skincare benefits are passed on to consumers.

May Hamid, of Berber origin, founded Argan Liquid Gold oil as she was fed up with the influx of poor-grade products with high price tags claiming to be ‘premium,’ and which would inevitably degrade and taint the reputation of the product. 

The mum of 5 took the leap and wanted to introduce the benefits and wonders of pure Argan oil to a mass market in the UK and Worldwide.

May explained: ‘Due to my Moroccan heritage, using Argan Oil has always been second nature to me and I have used it from birth. In between bringing up my family, I have spent over a decade researching the production of Argan Oil in various co-operatives to locate the purest source. I noticed that in many cases, the seeds are soaked in solvents which increases the yield, resulting in a lower-grade oil.’

Argan Liquid Gold became the first Argan Oil company to be registered as Fairtrade in the UK, and is currently the only supplier in the UK able to boast this certification. 

In addition to being one of only 2 companies registered worldwide, Argan Liquid Gold has also been featured in various beauty and fashion magazines such as Vogue, Harper’s Bazaar, Cosmopolitan, and was shortlisted for the Beauty Awards 2015 and 2016.

You can find out more here.