‘Super DC’ (By Gusto Drinks) Has Launched Into Sainsbury’s.

Super DC by Gusto Drinks (the world’s first grab-and-go, super-strength, immunity-support vitamin drink with Vitamins D and C) has launched into Sainsbury’s.

With autumn on the horizon, immunity-boosting Super DC drinks (by Gusto Drinks) are helping to “ward off” the common cold, and provide a much-needed immunse system boost during these uncertain times.

Designed to help deal with the challenges of modern life, Super DC’s immunity-boosting drinks are vitamin-packed. And they contain a number of health benefits (perfect for the chillier months ahead): they’re all-natural, vegan-friendly, and delicious,

Super DC by Gusto is now available in Sainsbury’s, and promises shoppers a revitalising soft drink unlike any other.

Gusto (best-known for its ethically-friendly, plant-based drinks), – has ventured into new territories with two functional drinks, the Super DC Blood Orange, and the Super DC Blackcurrant & Elderberry. Both drinks focus on supporting healthy drinking habits, and immunity support, – whilst boosting your vitamin intake.

They’re packed to the brim with high-strength vitamins (D and C), – together with vitamins A, and K, as well as Zinc and Folic Acid. The drinks contain real fruit juice, delicious plant-based ingredients, no added sugar, and they contain less than 60 calories per can.

They also include plant extracts in the form of the Acerola Cherry (an up-tapped functional super-fruit and one of the richest natural sources of ascorbic acid). Bringing the same ethos to its Super DC Drinks, Gusto is championing real ingredients that are rich in flavour, and contain no preservatives or artificial sweeteners.

The Gusto team created Super DC based on research that combines an alchemy of flavours to create a unique-immune support drink that provides essential vitamins in effective doses. With around 40% of the UK population suffering from a Vitamin D3 deficiency during the winter months (due to less exposure to the sun), Super DC puts a lid on this issue. The products are conveniently available in recyclable grab-and-go cans for everyday support.

The Drinks:

  • Super DC Blood Orange: Sicilian blood orange juice: blended with white grape to deliver a refreshingly zingy burst of citrus. High in anthocyanins, the blood orange is a uniquely fragrant and complex flavoured fruit, – that Gusto buys directly from a farm on the foothills of Mount Etna.
  • Super DC Blackcurrant & Elderberry: It tastes like a wellbeing jolt to your system: dark, complex notes of elderberry complement fresh tart blackcurrant juice, with a generous glug of apple juice to sweeten. Apple juice has a naturally low glycaemic index, and whilst keeping calories down, – it delivers a rich flavour of the British orchard and hedgerow.

Gusto was Founded by Craig Sams (the entrepreneur behind Green & Blacks chocolate, and Whole Earth Food) and Will Fugard, with a strong focus towards ethical credentials, natural, Fairtrade and organic-certified products designed as a “grown-up” soft drink and exquisite mixer (within the adult premium drinks category). The idea was born out of the darker moments of lock-down in Spring 2020.

Whilst on a lunch with a friend, Gusto’s Chairman Craig Sams, – had been talking about the gaping hole in the market for a product that supports immune systems. Will said: “We are delighted to offer a drink created with an adult audience in mind and designed for optimal immune support. Super DC will ensure that you hit your daily reference intake of vitamins D and C and can be enjoyed as your one a day immune support boost, on the go or from the breakfast table.”

“Gusto’s new drinks are born from an age when there is a significant focus on immune support. We wanted to bring a sense of occasion to a natural vitamin drink. We believe that Super DC offers exceptional taste like no other vitamin drink on the market,” he added.

The range is now available in Sainsbury’s, Holland & Barrett, Ocado, Amazon, and in other independent natural retailers.

Find out more here: https://drinkgusto.com