KIND2: Eco-Friendly Hair-care. 100% Plastic Free, And Vegan.
KIND2 wants to make a positive difference to the planet with their 100% plastic-free range, which is vegan and palm-free (using natural fragrances and colours).
It was whilst she was living and working in Hong Kong as the Regional MD of a large, US-listed company, that KIND2’s Founder, Sue Campbell, witnessed the devastating effects of our obsession with single use plastic, which shocked Sue to the core.
‘Finding out that shampoo is 80% water was a lightbulb moment. It convinced me that this was an everyday product ready for innovation,” said Sue.
And so she decided to do something about it.
Founded in 2019, KIND2’s award-winning bars are pH balanced, gentle on the hair and scalp, and they’re formulated for a wide range of hair types, with hydrating, re-balancing and fragrance-free options available, – using targeted plant-based actives, up-cycled ingredients, AND hair-loving oils.
Sue’s vision is to create a wide range of salon-quality hair-care products that DON’T compromise on results, and that DON’T harm the planet, making it easy for customers to make the sustainable switch.