Protein Rebel’s ‘Maple Ignite’ Is Launching On Kickstarter.

Protein Rebel is launching a crowdfunding campaign on Kickstarter to raise funds – to help them bring the UK’s first ever pure maple syrup energy gel to market.

Maple Ignite, which contains just two ingredients – pure Canadian Maple syrup and sea salt, – is set to rival the lab-made energy gels that typically cause stomach issues among endurance athletes.

Energy gels are commonly used for giving endurance athletes an energy boost, but the big brand gels contain chemically-engineered ingredients that can cause stomach distress. We want to bring an all-natural alternative to market, that provides everything your body needs while exercising, without the bloating and cramps,” said Protein Rebel’s Founder, Tim Boote.

Protein Rebel, which launched in September 2020 with its all-natural and easy-to-digest protein powders, wants to become the number one choice for endurance athletes that want to fuel themselves without chemicals. The sports nutrition company has already won leading European sports industry awards for its cricket-based and vegan protein powders, and… they’ve appeared on the BBC, as well as in various leading publications.

Using pure and light maple syrup (which has been sourced directly from a farm in Quebec, Canada, rather than the dark and thick maple syrup often used on pancakes), Maple Ignite not only tastes great, but it’s very easy to digest, too. It’s naturally high in carbohydrates as well as in potassium, calcium, manganese, iron, and antioxidants, which supports endurance, and has been blended with sea salt, to replace any lost sodium through sweating.

A single tube of Maple Ignite provides 24g of carbohydrates and 110mg sodium per serving, to fuel athletes for longer during training and competitive events. It also provides a more sustainable source of energy, as each maple sugar tree typically produces sap for over 200 years. Plus, for each gallon of maple syrup produced, 100lbs of carbon is absorbed.

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Having worked initially in interim marketing for food and drink brands, Tim Boote first conceived the idea of sustainable and 100% natural protein products back in April 2019. Protein Rebel was born shortly after, bringing together Tim’s passion for the environment, and his love of keeping fit.

Having eaten insects in Africa and realising how great they tasted, and how nutritious they were, Tim was keen to normalise the eating of alternative proteins, such as insects. He’s committed to creating products that not only taste great, but are good for the body, gentle on the gut, and kind to the planet.

Launching its Kickstarter campaign in August 2022, Protein Rebel is inviting those who are interested in finding out more about Maple Ignite to sign-up for updates, where they’ll be kept informed of the launch and it’s progress. The early-bird offer is £34 for 24 Maple Ignite gels, plus a free sports nutrition guide. NOTE: pledges in the first 24 hours of the campaign will receive a free protein powder sample.

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