Bemuse Has Secured A New Distribution Deal In The Netherlands

Bemuse (the UK natural, low alcohol beverage start-up) has secured a brand new distribution deal in The Netherlands (this is Bemuse’s first international deal).

To support the deal, Bemuse is launching a new 750ml bottled version of its product. The 750ml bottle is a revitalized version of it’s ancient beverage mead, which has been transformed into a refreshing, non-alcoholic, low-calorie offering.

Available in four flavours, and based on traditional recipes that have been fermented with natural and locally-sourced ingredients ONLY, Bemuse is brewed, crafted, canned, and packaged in the UK.

With a sweet honey taste that sits at it’s core, the drink is a dry beverage that can be paired with food, or enjoyed on its own, or as a mixer.

“We have launched a new, innovative drink experience by re-imagining mead, the world’s oldest alcoholic beverage, and we’ve created a refreshing, non-alcoholic offering that’s made from all-natural ingredients – that’s been crafted to appeal to contemporary tastes,” said Bemuse’s Co Founder, Anna Chalov.

Since launching in 2021, Bemuse is already on target to generate £100k+ in revenue this financial year, with a £250k forecast for 2023’s financial year.

Also, the brand has built a loyal UK customer base, with listings in Franco’s, Bokiri (in Peckham Rye), and The Laboratory Spa & Health Club in London. In terms of industry awards and accolades, the list includes:

One gold, and three silver medals in the 2022 Drinks Business Global Masters Spring Tasting Awards,
A finalist at last year’s Food & Drink Federation Awards in the Brand Launch of the Year category, and:
In November, Bemuse’s Co-Founder Anna Chalov was named in the Top 10 of the Daily Telegraph’s ‘100 Female Entrepreneurs to Watch’ listing.

London-based Anna Chalov (a former investment banker who supported a number of start-up businesses in her previous role), founded Bemuse with Nataliya Peretrutova – an experienced marketing and innovation professional with more than 20 years’ experience of working in both in-house and in agency roles.

“Now, we are seeking additional crowdfunding investment to scale up the business – to grasp the opportunity that lies within the fast-growing no-lo market,” said Anna Chalov.

With a commitment to sustainability, Bemuse:

Has teamed up with Biomimicry UK, an organisation that’s committed to a regenerative future, by promoting awareness about the importance of plants and their pollinators,
Sponsors beehives in Wales (the brand has played an active role in distributing bee bombs, which are handmade wildflower seed-balls that help the species to thrive), and last (but not least):
The brand is also in the process of qualifying for B CORP accreditation, which it expects to secure later this year.

Find out more here: https://bemusedrinks.com