Love Logs: The UK’s First Plastic-Free, Fully-Sustainable Firewood Retailer

The UK’s first ever plastic-free, fully-sustainable firewood retailer, Love Logs – has ignited a whole host of successes since its’ launch just four months ago, and is set for another year of success. 

Founded by Heather Emery and Paul Strachan, Love Logs is the UK’s only 100% plastic-free firewood retailer, shipping manageable volumes of kiln-dried British firewood, certified as “Ready to Burn” by Woodsure, and sold directly to consumers’ doorsteps. 

Their bundles are available for pizza ovens, chimineas, fire pits and log burners, and the brand also works with the Eden Reforestation Projects to plant two trees for every order.

The charity then goes a step even further than that, by also ensuring a “positive human impact,” employing local villagers in countries such as Nepal, Madagascar and Indonesia to plant millions of trees every year.

Love Logs has been supporting Eden Reforestation Projects since its’ inception back in August 2020. At the end of 2020, the eco-company turned Black Friday green by pledging to plant trees for every order, helping it get over the line with its’ milestone goal of planting 1,500 seedlings before the end of 2020.

Love Logs has delivered hundreds of plastic-free orders across the whole country since its inception – from Aberdeen to Cornwall – including 51 on Green Friday alone.

Co-founder of Love Logs, Heather Emery, is tremendously proud of Love Logs’ progress, commenting: ‘We’d set ourselves the target of planting 1,500 trees by the end of 2020, so to have hit that milestone ahead of time is a huge win for us! It is so important to us that the work we do at Love Logs is sustainable, eco-friendly, and impactful, and it has been great to work with Eden Reforestation Projects to pioneer this new approach in the industry.’

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Love Logs launched as the UK was in the midst of a national lockdown in 2020, when Heather and her partner, Paul Strachan, spotted, and hence contributed, to the rise in outdoor entertaining due to Covid restrictions. 

With many households buying fire pits and pizza ovens to entertain guests in their gardens, passionate environmentalists Heather and Paul were concerned to find that many companies only delivered firewood in plastic bags or netting. 

To combat this, the couple began their venture in August 2020, with Heather quitting her job in customer services and launching Love Logs with Paul, becoming the UK’s only 100% plastic free ecommerce retailer of British firewood, kindling and natural firelighters, with a focus on provenance, and supporting local suppliers whenever possible.

Co-founder Heather commented: “There’s no denying that the pandemic has presented many struggles, but we’re tremendously proud to have been able to make the best of a tough situation. Lockdown saw many people discovering the joy of entertaining outdoors as a way of spending time safely with their family, and we see this trend, as well as the growth in indoor log burners, continuing well into the next year.

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