CRAVE: Tasty Flaming Hot Wots’Inits, For A Fiery Snack Break

CRAVE, the tasty free-from snacking brand – is turning up the temperature, with the launch of its sizzling new flavour, Flamin’ Hot Wots’inits – this April 2023.

After winning Channel 4’s Aldi’s Next Big Thing, CRAVE’s Flamin’ Hot Wots’inits were developed and featured as part of the grand finale. CRAVE’s Founder, Rob Brice said: “We know our fans were eagerly anticipating the Wots’inits launch since first appearing in the Aldi TV show. We are super pleased to now be able to bring them to the market – a cheeky rival to another Flamin’ Hot crisp snack, some may say.”

Packed with fiery spices, and a signature Flamin’ Hot kick, the Flamin’ Hot Wots’inits provide a taste adventure like no other. And like CRAVE’s other popular crisp snacks (Smokey Flavoured Streakers and Pickled Onion Monster Feet), they’re vegan, and they’re free-from gluten, lactose, and milk, too.

CRAVE was created by a food consultant and a former chef named Rob Brice in 2020 – from his frustration at the lack of normal free-from and vegan products, that could be healthy at the same time.

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He set about creating a range of new free-from, vegan food products – which focus on flavour and are just as good; if not better – than their mainstream equivalents.

CRAVE entered the free-from/vegan market with two indulgent chocolate bars, Rocky Road and Kitchen Sink. The latter receiving a Gold award in the 2021 Free From Food Awards.

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